Privacy Policy

Updated and Effective Date: September 17, 2024

Introduction
SyntheticIQ ("Company," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Services, including our website at www.syntheticiq.com, its subdomains, and any other websites we own or may deliver services through in the future, mobile applications, and any other platforms (collectively, the "Services").

By accessing or using our Services, you agree to the collection and use of your information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access the Services.

1. Information We Collect

a. Personal Information
We may collect personal information that you voluntarily provide to us when you register for an account, such as:
• Name and title
• Company name
• Email address
• Mobile phone number
• Business description
• Intended purpose with the platform

b. Client Data
We collect information related to your business and target audience, including:
• Information about your target audience
• Results of your marketing campaigns
• Customer makeup and demographics
• Any other data you choose to provide

c. Payment Information
Payments are processed through our third-party payment processor, which is PCI DSS compliant. We do not collect or store cardholder data directly.

d. Usage Data
We may collect information on how the Services are accessed and used, including:
• IP address
• Browser type and version
• Pages visited and time spent on those pages
• Mobile device information if accessing through a mobile application

2. Use of Your Information
We use the information we collect for various purposes, including:
• Service Provision: To provide, maintain, and improve our Services.
• Account Management: To create and manage your account.
• Synth Creation: To build Synth populations tailored to your needs.
• Communication: To communicate with you about your account, transactions, updates, and promotional materials.
• Customer Support: To respond to your comments, questions, and requests.
• Compliance: To comply with legal obligations and enforce our agreements.

3. Disclosure of Your Information
We may share your information in the following circumstances:

a. Service Providers
We may share your information with third-party vendors who perform services on our behalf, such as:
• Payment processing
• Data analysis
• Email delivery
• Hosting services
• AI service providers (e.g., OpenAI, Google, Meta)

b. Legal Obligations
We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

c. Business Transfers
In the event of a merger, acquisition, or asset sale, your personal information may be transferred. We will provide notice before your personal information is transferred and becomes subject to a different Privacy Policy.

4. Data Security
We implement reasonable security measures to protect your information:
• Encryption: Data is encrypted in transit using modern SSL technology. Sensitive data is encrypted at rest.
• Access Controls: Access to personal information is restricted to authorized personnel.
• Security Audits: Regular assessments are conducted to ensure compliance with security policies.
However, please note that no method of transmission over the internet or electronic storage is 100% secure.

5. International Data Transfers
Your information may be transferred to and processed in countries other than your own. By using our Services, you consent to the transfer of information to countries outside of your country of residence, including the United States and the United Kingdom.

6. Your Rights

a. California Consumer Privacy Act (CCPA)
While we are considered a service provider under the CCPA, we are committed to supporting our clients in their compliance efforts. For any requests related to your personal information, please email privacy@syntheticiq.com.

b. General Data Protection Regulation (GDPR)
We currently do not operate in the European Union, but we plan to expand in the future and are committed to complying with GDPR when applicable.

7. Children's Privacy
Our Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from minors. If you become aware that a minor has provided us with personal information, please contact us so that we can take appropriate action.

8. Marketing Communications
With your consent, we may use your personal information to send you promotional materials and updates via email, SMS, or other means. You may opt-out of receiving marketing communications at any time by following the unsubscribe instructions provided in the communications or by contacting us directly.

9. Data Breach Notification
In the event of a data breach that affects your personal information, we will notify you and any applicable regulatory bodies as required by law.

10. Third-Party Links
Our Services may contain links to third-party websites or services that are not owned or controlled by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party websites or services.

11. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this Privacy Policy periodically for any changes.

12. Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us at:
Email: privacy@syntheticiq.com
Fax: +1-760-452-7814 (do not fax any sensitive cardholder data) 

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